Jul 28, 2008
Nokia ‘maps’ advert
I love this new UK Nokia advert, it picks up on the current trend for illustration and hand-drawn design becoming fashionable in technology. The advert starts with the Nokia 6220 sitting on a blank canvas but then quickly people flock around the phone and start drawing their maps outwards from the handset. The concept is that with maps in your pocket (in the new phone), everyone can find each other, anytime. The drawing of peoples maps and lives flows outwards from the phone to create a beautiful, massive canvas in a city park. See the video for yourself…
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